Daily News
From Home Furnishing Business
Wayfair Partners with Mattress Firm for Same-Day Delivery
July 28,
2015 by in Business Strategy, Industry 
Boston-based Wayfair (NYSE:W), an online destination for home furnishings and decor, has partnered with Houston-based Mattress Firm (NASDAQ: MFRM) to offer same-day delivery to Wayfair.com customers for highly recognized mattress brands, including Sealy and Tempur-Pedic.
“Mattress Firm is known for its national retail footprint and best-in-class delivery and service,” said Niraj Shah, CEO and co-founder of Wayfair. “Together, we are creating the optimal retail experience based on the best of e-commerce and the benefits of a localized shopping and delivery network. Wayfair.com shoppers can now confidently and conveniently purchase a mattress online knowing they will benefit from world-class customer service and rapid, in-home delivery.”
“Our partnership with Wayfair is an ideal collaboration between two industry leaders, both leveraging their core strengths,” said Ken Murphy, co-chief operating officer of Mattress Firm. “As Wayfair leads the online retail space for home and Mattress Firm continues to expand its vast nationwide footprint with best-in-class delivery, we are in an unique position to provide shoppers with unprecedented access to the top bedding brands along with an exceptional service experience.”