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Radiant Orchid is Pantone's 2014 Color
December 11,
2013 by in Business Strategy, Industry 
A cooler shade of purple could be coming to a sofa near you. Pantone Inc. has declared orchid its 2014 color of the year.
Orchid is growing on us: A version of the purple hue is Pantone Inc.’s color of the year for 2014.
It follows this year’s pick of emerald green.
Officially known as Radiant Orchid, the tropical shade is a color-wheel contrast to green, said Leatrice Eiseman, executive director of the Pantone Color Institute, but it’s not the red that would have been a more obvious choice. “It’s a little different, it’s a little off the beaten path, and it’s not a primary color,” she says. “It’s an invitation to innovation. The purple family offers (an) opportunity to do creative things.”
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Source: Journal Gazette