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Feizy Rugs Launches B2B Website

By Home Furnishings Business in on July 2006 FeizyRugs® is launching a Business-to-Business (B2B) Program on the Feizy® website at https://b2b.feizy.com.

Though the site is live, a dealer or representative ID is required to surf the site. Demos of the new site’s capabilities will be given at the July 2006 Atlanta Market.

Feizy’s new B2B program offers online tools that lets customers to manage their orders, check invoices and view billing statements securely. Feizy customers can use the web interface to access the company’s internal stock control and accounting systems, allowing real-time ordering, fulfillment and access to current stock availability information.

Another new facet of the Feizy site: Customers can now place orders online, at their convenience, 24 hours a day, 7 days a week. Customers can access their account information on-line, providing them with their current account status and allowing them to view their order history, including order status, plus provide them online order entry.

“Our goal is to further develop a dynamic direct sales and customer service channel for the company’s extensive range of customers around the world,” Says John Feizy, CEO/Founder of FeizyRugs.

Ikea to Outfit Fiat Dealerships

By Home Furnishings Business in on July 2006 How’s this for cross-marketing?

Fiat, the big Italian automobile maker, announced Wednesday that it will team up with Swedish furniture retailing giant Ikea to refurbish the look of its European car dealer network.

It’s all part of an image-building campaign at Fiat, which had lost money for years and recently returned to the black, boosted by sales of its new Grande Punto vehicle.

Fiat is testing the new showroom concept at 10 dealerships in Italy, where Ikea’s Scandinavian-style furniture and furnishings set the tone.

The concept is sceduled to roll out to Italy’s 350 Fiat dealerships by the end of 2007, and to the entire European network of 1,500 dealers by 2008.

Butera Expands Audience

By Home Furnishings Business in on July 2006 Hollywood-based designer Barclay Butera will debut July 21 on NBC’s “Today Show” with a design segment on creative accessorizing for the home.

This Saturday, he also marks his entry as a participant designer of the Hampton Designer Showhouse, presented by House & Garden magazine. His room is the grand entrance hall. The Bridgehampton house’s gala preview party that evening benefits Southampton Hospital, and the showhouse is open until August 27.

Both events reflect the amount of time the West Coast designer has spent in New York since launching a Manhattan showroom in April.

“This week presents unique and wonderful opportunities to share my interpretation of interiors with both the huge audience of the ‘Today Show,’ and with the intimate, but diverse and very influential design population of the Hamptons,” Butera said. “Accessorizing is a key element to creating interiors with depth and style, and it can be articulated in many forms. On the ‘Today Show,’ I’ll focus on a practical use of unexpected materials for interiors that most people can use as a guide to make their home a little extra special. And the showhouse room will feature over-the-top modern beach style, awash in blue and white.”

Continuing his East Coast run, Butera will also be participating in the Miami Designer Showhouse for House Beautiful magazine, opening in November.

High-End Mexico Accessory Exhibitors Come to Vegas

By Home Furnishings Business in Las Vegas on July 2006 Canaco Tlaquepaque, an exhibition of a dozen Mexican manufacturers of original pieces of decorative art, gifts and handcrafts at this month’s Las Vegas market, marks the first U.S. group exhibit of accessory makers from Tlaquepaque.

Tlaquepaque, located next to Guadalajara in Jalisco state, is a major center of better decorative goods. The city hosts a trade show of handcrafted merchandise, and also shows in conjunction with the furniture trade show Expo Mueble, Mexico’s largest, in Guadalajara.

Canaco Tlaquepaque will show at Las Vegas Convention Center South Hall, stands 72056-72356, and is sponsored by the Tlaquepaque Chamber of Commerce.

“Our primary goal is to show the visitors of our stand that Mexican handcrafts and decorative art are a very attractive and real option when decorating and creating unique environments that go well in any setting around the world,” said Viridiana Vazquez, special projects director for Canaco Tlaquepaque. “We believe that this event is the perfect occasion to promote Mexico’s artists and craftsmen as well as an opportunity to initiate long term commercial relationships.”

Some of the products and materials displayed at the stand include: wrought iron, blown glass, ceramics and clay pottery, tin works, seeds, leather, oil paintings, decorative vases and figurines, candles, leather handbags and lighting products.

Manufacturers include: Likido, Acasa, Patva, Diseño y Arte Mauricio, Preciado, Blown Cristal, El Dorado, Galeria Gustavo Martínez, Amada Inc., Fuego Nuevo, Candere Disegno, Colección José Torres and Fuenzalida Artesanía Mexicana Ollín.

“Our presence at the Las Vegas Market will be the first of many steps taken to promote Mexico’s art in many parts of the world,” Vasquez said. We are certain that all of those who visit our stand will be fascinated by the works displayed there and we, as well, will be enchanted by their visit.”

High Point Market Appoints Gillispie to Board

By Home Furnishings Business in High Point on July 2006 Rick Gillispie, a sales representative with Hooker Furniture Corp. and first vice president of the International Home Furnishings Representative’s Association, has been named board member of the International Home Furnishings Market Authority.

The announcement came at the authority’s meeting Tuesday. Gillispie also is a board member of the National Home Furnishings Association.

Gillispie’s appointment gives furniture reps a voice on the High Point market’s organizational entity.

“Rick’s appointment provide a balanced overview in having manufacturers, retailers, sales representatives and showroom building owners on the board,” said Brian Casey, president of the market authority. “They’re all integral to driving the overall marketing and sales process of High Point market.”

Casey added that those players have different needs perspectives, and that each group needs a voice in deciding what’s best for the show.

Gillispie said reps are the third major presence at market along with manufacturers and retailers.

“We’re the bridge between manufacturers and retailers,” he said. “Most of us are independents, so we have a stake in what goes in High Point during market. We’re getting our own hotel rooms and buying meals, so it’s important for us to have a voice.”
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