From Home Furnishing Business
Reverie Wins Women’s Choice Award for Mattresses, Foundations
Adjustable bed manufacturer Reverie has been honored with the Women’s Choice Award for the sixth consecutive year, based on recommendations from its female customers.
The company said a survey conducted by WomenCertified, a leading advocacy group for female consumers, revealed top scores for Reverie in several areas, including the overall shopping experience, where 98% of female consumers reported that they would highly recommend Reverie to friends and family.
Martin Rawls-Meehan, president and CEO, said Reverie’s adjustable foundations have received accolades from WomenCertified since 2012, but this is the first time the company’s mattresses have also been honored.
“We are ecstatic to receive the Women’s Choice Award for the sixth year in a row, and the fact that our mattresses have joined the Reverie adjustable bases makes this year’s honor that much sweeter,” said Rawls-Meehan. “Designed as a sleep system, the adjustable foundations and mattresses work in tandem to deliver consumers the best sleep possible. To be recognized as a brand that women revere and trust is powerful, and to win the award six years in a row offers our retail partners a strong selling advantage.”
WomenCertified has set the standard for helping women make smarter choices by conducting national customer surveys to collectively identify brands most recommended and trusted by women – from household to healthcare, automotive and travel products. According to WomenCertified, women make 85% of all consumer purchases, making them the most important consumer segment. Research proves that when businesses met the needs of women, they exceeded those of men.
According to WomenCertified, Reverie received excellent survey scores, including the vast majority of customers rating the experience and overall quality of Reverie as “extremely satisfied”.
“The Women’s Choice Award’s mission is to simplify her life by recognizing brands tried, tested, and highly recommended by women,” said Delia Passi, CEO and founder. “Making it easy to buy with confidence. By carrying the Women’s Choice Award seal, brands like Reverie signify their commitment to empower women to make smart buying choices.”