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From Home Furnishing Business

Positive Posture Launches New Web Site

Power recliner vendor Positive Posture has launched a new, expanded Web site.

The Web site lets visitors compare products, explore available options, and locate their nearest authorized Positive Posture dealer. The new site now enables customers to purchase the companies True Zero Gravity power recliners online for immediate home delivery.

“We introduced our product line two years ago, and the response has been incredible. We’ve increased our production numbers to keep up with demand,” said Cliff Levin, president of Positive Posture, Boulder, Colo. “The new Web site is an important part of our growth strategy, as well as a tool for supporting our dealer network.”

The Web site offers information on the recliners’ many therapeutic benefits including NASA-inspired True Zero Gravity and high therapy positions, which place feet and legs above the heart for improved circulation. 

“We have a number of other products in development that also fulfill our commitment to create the most comfortable furniture on earth,” Levin said. “From day one, this company was founded on innovation, and we envision additional new products that launch as category leaders just as our recliners have.”

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