Daily News
From Home Furnishing Business
Shaffer Named CEO of Michael Aram
October 16,
2013 by in Executive Changes, Industry 
Samuel Shaffer has been named CEO of home décor supplier Michael Aram. He succeeds Sebastian Herald, who has resigned to pursue other opportunities.
Shaffer joins the company with a varied background in large-scale marketing and boutique, designer-owned brands. After 20 years in consumer marketing with companies like Bain, Coach, and Black and Decker, Shaffer joined Knoll as a marketing director.
“We are thrilled to have Samuel Shaffer join Michael Aram Inc. in this vital role and shape the evolution of the brand,” said Michael Aram, founder and designer. “With Sam in his new leadership position, I am confident of further success and for what I anticipate will be an exciting new era for the company.”
Prior to joining the Michael Aram, Shaffer was vice president of sales and marketing of the Bright Group. He also served as senior vice president at Edward Ferrel + Lewis Mittman. Shaffer also served as vice president of marketing and sales at Liora Manne.
“I am continually impressed by Michael Aram’s unique craftsmanship and sensibility and have always considered Michael a design visionary,” Shaffer said. “I am excited to lead a company that I hold in such high regard and confident that this partnership will lead to great milestones for the brand.”