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From Home Furnishing Business

Tommy Hilfiger to Launch Home Decor Line

Fashion brand Tommy Hilfiger will launch a line of home decor through a license with LF USA.

LF USA is a subsidiary of Hong Kong-headquartered Li & Fung Limited, a multinational consumer goods sourcing, logistics and distribution group, 

The Tommy Hilfiger home collection will be available in select Tommy Hilfiger stores, Macy’s, select department stores and specialty stores in the United States, Canada and Mexico; and on tommy.com in the U.S., Canada, Mexico and South America beginning Spring 2014.

Celebrating the brand’s preppy heritage, the Spring 2014 collection will launch with bedding, bath, table top décor, and decorative accessories, and will be followed by an expanded Fall 2014 line that will also include furniture and rugs. Featuring the brand’s heritage red, white and blue aesthetic, the summer collection calls to mind the laid back vibe of California beach life, representing the Tommy Hilfiger brand’s love of blending East Coast heritage with West Coast cool.

“Their strong reputation in design and sourcing makes LF USA the perfect partner as we continue to develop a greater product range and distribution strategy for our home line,” said Tommy Hilfiger. "We are looking forward to a successful relationship with their team.”

“LF USA is a category leader in the home décor market,” said Anne Marino, president of licensing for Tommy Hilfiger. “Their strong reputation in design and sourcing makes LF USA the perfect partner as we continue to develop a greater product range and distribution strategy for our home line. We are looking forward to a successful relationship with their team.”



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