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From Home Furnishing Business

Williams-Sonoma's E-Commerce Becomes More Dominant

Net revenue in the web-dominated direct-to-consumer channel at Williams-Sonoma Inc. increased 15.3 percent to $477.66 million in its fiscal second quarter ended Aug. 4, accounting for nearly half of total net revenue, which rose 12.3 percent to $982.21 million, the retailer of kitchenware and other home furnishings said. 

Executives at the retailer said in a recent conference call with stock analysts that e-commerce sales grew by more than 20 percent in Q2 and accounted for more than 90 percent of direct-to-consumer sales, which also include telephone sales placed through paper catalogs.

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Source: InternetRetailer.com

 







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