Dana Helms Joins Myriad as Director of Sales and Business Development

May 10, 2019  by Laurie Northington in Executive Changes, Industry   

Helms will be responsible for the sales, business development and introduction of new products for retailers, vendors and manufacturers. She reports to Carolyn Crowley, founder and president of Myriad.

Prior to joining Myriad, Helms was a business development executive with MicroD and served the companies retailers in several capacities over her 13+ year tenure. While at MicroD she focused on growth and enhancement processes, customer experience, product offerings and company culture.

Helms is also a member of WithIt and has served as the first vice president of social media and online brand management for the past four years. In 2017, Helms was the recipient of the WithIt Mentoring Award, nominated by her peers.

“Myriad is thrilled to have someone like Dana join our Myriad family as she brings a persuasive business development aspect with her. Her sales leadership, enterprise sales, account and relationship management she is known for will be welcomed by our clients and business partners," said Crowley.

“Continuing our goal to grow our company, Myriad would like to have key leadership areas filled with executives who can help manage our strategic growth, focus on our profitability of the company and ultimately the success with our retail and vendor partners,” added Crowley. “Dana Helms brings her background and expertise to enhance these areas and more.”