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From Home Furnishing Business

Reverie Promotes Colello to National Director of Sales Training

Adjustable bed producer Reverie has announced the promotion of Nick Colello to national director of sales training.

In his new post, Colello will oversee an expansion of the company’s training team and work with its regional retail trainers to better address consumer questions about adjustable bed bases and the benefit the products deliver for better sleep and improved health and wellness.

“Nick has built a reputation among our retail partners for being an engaging trainer who truly understands the people and the unique business needs of every store,” said John Wanat, vice president of sales at Reverie. “As we expand our training team to accommodate our growing list of dealers selling our sleep systems, he will be able to share his passion for our business more widely.”

Colello joined Reverie in 2017 as a sales and support trainer and has overseen product launches and other training efforts at several major retailers, including Rooms To Go, Raymour & Flanigan and Sleep Country Canada.

“As Reverie continues to lead the industry with its cutting-edge sleep products, the need for world-class sales training has never been greater, and I’m honored to lead this expanded program,” Colello said. “It will help our retail partners build on their success in this dynamic category.”

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