Daily News
From Home Furnishing Business
Jerome’s Furniture Opens Second Riverside County Dream Shop
May 29,
2018 by Jason Schneider in Industry, Retail Closing 
Southern California retailer Jerome’s Furniture, has announced the opening of its second Riverside County Dream Shop.
The store, located across from the Tyler Center at 10300 Magnolia Avenue in Riverside, is the fifth stand-alone mattress location by the company.
“Other Dream Shops are launching in the coming months,” said Jim Navarra, executive vice president. “We’re thrilled at the customer response to our locations for the top-tier mattresses offered with our everyday low ‘Jerry’s Prices.’”
Team members at the company’s Dream Shop locations must pass a rigorous Certified Bedding Specialist training program before being allowed to interact with customers and demonstrate what it takes to help them choose the right mattress.