From Home Furnishing Business
Castelle to Debut Quick-Ship Program for 2018 Selling Season
High-end outdoor furniture producer Castelle is set to launch a quick-ship program for the 2018 selling season that encompasses hundreds of items from three of the company’s most popular collections.
The company said items in the new program will be available to ship within 48 hours of receipt of a purchase order. The Monterey, Park Place, and Roma collections, as well as the coordinating Metro designs for each will be warehoused for quick turn-around shipment to participating retail partners.
“Castelle realizes that not all consumers give our retail partners enough lead time for a customized product and they do not want to sacrifice quality to get the product they want on a timeline they need,” said Derek Ritzel, president and CEO.
“Although our core business continues to be in custom, with the Quick Ship Program, our retailers can have luxury products virtually on demand. This enables our retailers to capture these sales and not affect their working capital. Essentially, it allows our customers to expand their assortment without adding additional inventory.”
The program is designed to assist retailers with fast in-season product restocking as well as luxury orders for fast fulfillment of consumer requests.
The company said the selected top-selling collections will be stocked in the most popular finishes and fabrics based on the specific collection. Product will be available to domestic destinations and the end consumer within two weeks.
Each of the collections will include a pre-determined cushion fabric, accent pillow fabric, welting and sling fabric along with a single finish, cast button and table top selections. Marketing materials and swatch samples for the products included in the program are available by request.
According to the company, three dining table designs, four coffee tables, a side table, bar height and counter height tables are included in the program, as well as a complement of metro size dining, coffee, side and counter tables.
Shipping will originate from warehouses in Fort Lauderdale, Fla., or Houston.