Hodnett Gets PR, Communications Post at IMC

July 18, 2017  by Larry Thomas in Executive Changes, Industry   

In her new role, Hodnett will be responsible for planning, development and implementation of IMC’s marketing communications content and public relations activities, and will develop annual content strategies and calendars to support corporate marketing initiatives and goals.

IMC officials said Hodnett’s role is an integral part of the IMC marketing department that supports the Las Vegas Market, IMC’s presence at High Point Market and corporate level initiatives.

She will also oversee social media initiatives and market programming in conjunction with marketing team members.

She will be based in High Point, and reports to Renee Loper-Boyd, vice president of marketing.

“Cindy is a talented industry professional with a passion for content and product that will help IMC achieve its marketing goals today and in the future,” said Loper-Boyd. “Her knowledge of the industry and marketplace trends will enable us to create compelling communications for the audiences we serve. We are delighted to have her on our team.”  

Before joining Furniture/Today in 2012, Hodnett worked on editorial, marketing and public relations projects with numerous clients in both the nonprofit and for-profit arenas.