Daily News
From Home Furnishing Business
Capel Rugs Develops Anniversary Website
January 13,
2017 by Larry Thomas in Industry, Internet 
North Carolina-based Capel Rugs has created a new website that provides a resource for information and photos related to the rug manufacturer’s 100th anniversary celebration in 2017.
The new site, www.Capel100.com provides a destination where both retailers and consumers can learn more about Capel Rugs’ long history of success, growth, and industry and civic involvement. Included are a timeline of key company events and an engaging gallery of photos of notable people, products and partnerships.
“We’re thrilled to share our coming-of-age story - that’s 100 years in the making - with retailers and our loyal customers,” said Cameron Capel, vice president of national accounts. “As a family business, we take a lot of pride in the legacy that those before us left behind, and we hope to continue that success for the next 100 years.
The site also contains details about Capel’s birthday bashes at the upcoming Atlanta, Las Vegas and High Point markets, and a centennial video featuring Eunice Moore, a 100-year-old retiree who worked in the Capel Rugs mill for nearly 50 years.
“Eunice is a perfect example of the unique legacy of tradition, craftsmanship and quality that goes into every Capel rug,” said Mary Clara Capel, director of marketing. “Capel Rugs is built on family, and we consider Eunice, along with all our other employees past and present, to be a vital part of our family with a shared mission and heritage.”
To kick off this centennial year, Capel Rugs is introducing two commemorative collections, New Homestead and Yorktowne, that are inspired by groundbreaking designs from its archives.