Daily News
From Home Furnishing Business
Parish to Lead Company C Marketing
July 17,
2013 by in Executive Changes, Industry
In this position, Parish will manage the Company C brand and oversee all strategic, creative, public relations and paid media efforts. In addition to supporting the wholesale channel, Parish also will develop and grow the Company C direct-to-consumer division of the business, which will include expanded direct marketing efforts in catalogs and a Web site relaunch.
Prior to joining Company C, Parish held marketing leadership positions with high-end, high-growth companies serving luxury consumers, most notably Williams-Sonoma, Restoration Hardware and Duckhorn Wine Company.
“We are excited to have Christine on our team,” said Christine Chapin , Company C co-founder. “She understands our luxury consumer who loves color and design, and we are confident Christine will create and direct marketing programs that drive growth across our multi-channel organization.”