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From Home Furnishing Business

Classic Brands New Adjustable Base Designed for Commercial Shipping

Specialty bedding manufacturer Classic Brands’ new power adjustable bed base is designed for commercial shipping.

The upscale, adjustable foundation is designed to work with the models in the company’s shippable bed-in-a-box program. According to Michael Zippelli, president and CEO of Classic Brands, the base is unique to the industry in that it offers an abundance of creature comforts consumers want and it can be easily shipped.

“Normally, you only see bare-bones bases that are UPS-able in the industry,” Zippelli said. “With this introduction, we’re providing all of the bells and whistles available in higher-end adjustable bases at a phenomenal price point.” 

Classic Brands’ adjustable foundation is priced to retail at $699 in a queen and it includes dual power massage, zero-gravity and head-up capabilities. It made its debut at High Point Market.



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