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From Home Furnishing Business

Hooker Furniture Launches Website for Cynthia Rowley Line

Hooker Furniture (NASDAQ-GS: HOFT) has launched a website exclusively for the Cynthia Rowley for Hooker Furniture brand.

The website features imagery of runway-inspired home furnishings created by the top fashion designer Cynthia Rowley and Hooker Furniture. It displays more than 150 pieces of living room, dining room, bedroom, office and accent furniture. Styles are grouped into three looks including Geometry and Precision, Harmony and Happiness, and Love the Unknown.

It includes images that may be viewed from any angle as well as a top-down view. Other features include high-resolution zoom from any angle, Live Chat, a Wish List and a Find It Now on every product page directing visitors to one of more than 200 inaugural retailers of the brand worldwide. Social media icons link to the Facebook, Instagram, Twitter and Pinterest sites of the Cynthia Rowley global lifestyle brand. Visitors can also join the Cynthia Rowley collection email list. 

Traffic is being directed to the website from Hooker Furniture’s home page. Hooker will run a national design campaign in May to officially launch the brand and build demand for the line, traffic to the new website and to the Cynthia Rowley collection retailers.



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