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From Home Furnishing Business
Feizy Names 2 Vice Presidents
April 7,
2016 by in Carpets / Rugs, Executive Changes, Industry, Product
Rug supplier Feizy has named two to vice president’s positions to boost its marketing department.
Josh Eason has been named vice president of marketing, and Karla Holman has been named vice president of e-commerce and engagement.
As vice president of marketing, Eason collaborates closely with sales and product leadership to increase revenue and grow the company’s position in the marketplace. With 20 years of experience developing and marketing digital products, Eason will spearhead B2B solutions, including the introduction of a customer relations management program. Eason joined the company in 2015 and has spent the last year in executive operating roles – leading digital sales, developing product strategy and building complex digital solutions to generate incremental revenue. He brings with him the entire e-commerce staff, adding a profit center to the company’s marketing organization.
“Maintaining our aggressive sales trajectory requires investing in premium leadership,” said Leah Feizy, principal. “Josh’s executive experience in both product and marketing made him the clear choice to expand the value of Feizy’s marketing and digital teams.”
Holman, joins Feizy’s marketing team as vice president of e-commerce and engagement. The position highlights the breadth of Holman’s experience, she will grow e-commerce account revenue as well as lead advertising, public relations, communications and marketing analytics.
“Karla has a passion for actionable data and over a decade of experience building sales and marketing programs that drive revenue, quantify success and evolve strategy,” Feizy said. “Together, Josh and Karla are an unflappable, unstoppable force integral to our strategic plans for 2016.”