Dormeo Names 2 to Sales Team

March 3, 2016  by in Executive Changes, Industry   

Todd Cichelli has been named key account executive for the U.S. Midwest region, and Scott Bulluck has been named key account executive for the Southeast region. Both are responsible for growing and managing sales, as well as identifying strategic growth opportunities for the company’s products in their respective roles.

Bulluck has more than 30 years of bedding industry experience, working throughout his career in various key account management roles with Simmons, Sealy, and Restonic. Bulluck spent the last 11 years at Tempur-Sealy, most recently as a national account director, assigned to managing, coordinating, and growing Tempur-Pedic sales with large national accounts. He has been recognized numerous times over his career for his performance and achievements, most notably receiving the prestigious CEO Award while at Tempur-Pedic, the first salesperson to be recognized in that manner.

Cichelli comes to Dormeo with 23 years of retail and wholesale bedding experience. Cichelli spent the last nine years with Tempur Sealy. Most recently as a senior key account manager for national accounts where he was responsible for growing retail business, growing account market share, and P&L management, while creating and executing the first full portfolio technical sales representative team for one of Tempur Sealy’s largest customers. Cichelli grew Sealy’s business every year for nine straight years, also receiving three Circle of Excellence Awards in 2009, 2012, and 2014. From 1993-2006, Cichelli held store management and sales positions with multiple specialty bedding retailers in Spokane, Wash.  

“Scott and Todd stand out as leaders in the industry both have proven track records in developing and growing accounts,” said Jon Stowe, Dormeo CEO. “Scott brings not only years of experience but a clear understanding of the industry, the expectations, and the demand to expand. Todd’s understanding of mattress retail stands out to us as he is someone who knows what to look for and how to present it. Both of their experiences speak volumes to the positions and team they will support. We are thrilled to have them join us.”