Elegant Lighting Partners with Donna Moss

November 13, 2015  by in Industry, Licensing   

Under the agreement, Moss will create a 40-piece collection named Generations in which individual looks will be named after her three granddaughters. The collection will introduced at  Dallas Market Center in June. 

The collection will incorporate Swarovski crystals embedded with a new technology.

”We are thrilled to have Donna bring her invaluable design talent to the Elegant Lighting family," said Ben Mai, president.

Moss’ new collection will include chandeliers of all sizes, sconces, ceiling mount fixtures, and mirrored case goods.

"As a long time specifier of Elegant Lighting for my clients, I am pleased that the Elegant Lighting team has selected me to produce a new collection for them,” Moss said. “Considering that I have created custom lighting designs and sourced the products for them through Elegant Lighting for years, the fit is a natural one that makes me feel like I'm already home."

Moss began actively seeking manufacturer partnerships earlier this year.

"It’s nice to see one of our long time customers designing for us,” said Brent Flegel, U.S. sales representative for Elegant Lighting. “Donna has been creating fabulous designs for her clients that we can now share with the world. We love working with her because she is so in tune with design trends but is also an innovator who creates amazing new designs using the latest offerings from suppliers like Swarovski. We look forward to what will be a very productive collaboration between our companies."