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From Home Furnishing Business
Apparel Designer Joseph Abboud, Nourison Re-Launch Line
October 16,
2015 by in Carpets / Rugs, Industry, Licensing, Product
Coinciding with the re-introduction of fashion designer Joseph Abboud’s Modern American menswear line, Nourison and the designer have updated their line of rugs and decorative accents.
The line remains classic and includes a selection of area rugs and home accents woven from organic natural fibers and man-made fibers.
The assortment is coupled with a complementing pillow story sewn from a variety of materials, including organic wool, woven leather and hair on hide. All products in the line feature rich textures and tonal layers with Abboud’s noted attention to detailing.
“Our design team worked closely with Joseph to create new products with subtle colors and sumptuous textures that are a reflection of the true DNA of the Joseph Abboud brand,” said Alex Peykar, principal at Nourison. “These new collections are an artful combination of Joseph’s refined style, combined with a story about layered textures and Nourison’s craftsmanship.”
Nourison has been producing the Joseph Abboud licensed rug and pillow collections for more than five years.
“Nourison has done an amazing job interpreting the Joseph Abboud DNA in our rugs and decorative pillows,” Abboud said. “The collection is rich and luxurious with warm tonal colors and textures … perfect for the next generation of home décor.”