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From Home Furnishing Business

Sustainable Furnishings Council Launches Newly Designed Website

The Sustainable Furnishings Council (SFC) has launched a newly designed website, www.SustainableFurnishings.org, that was sponsored by SFC member Mitchell Gold + Bob Williams.

The retooled website is mobile responsive and includes functionality such as store locator, product category search capability and a design services search tool. The new resource section is arranged in five sections including Energy Use Reduction, Waste Reduction, Health and Environmental Safety, Truth in Advertising, and Material Choices, specifically wood, textiles, leather, cushioning and packaging. 

“SFC provides useful and practical information that helps my business make improvements that reduce our corporate environmental footprint,” said Mitchell Gold, chairman of Mitchell Gold + Bob Williams. “My company cares about a healthy future and I know our customers care, so I am very pleased to have provided underwriting support for SFC’s website improvement.” 

With web traffic almost equally divided between industry professionals and the general public, the new website is organized to engage curious and determined consumers. 

“Consumers are asking how products affect their home environments,” said Susan Inglis, executive director of SFC. “We’ve found that companies who respond with transparency, and demonstrate their commitment to a healthy future, ultimately win consumers’ confidence.”



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