Daily News
From Home Furnishing Business
ELK Group Opens Midtown Manhattan Showroom
August 10,
2015 by in Industry, Store Openings 
Nesquehoning, Pa.-based ELK Group International, a designer and manufacturer of indoor/outdoor residential and commercial lighting fixtures, decorative accessories and furniture, has opened a midtown Manhattan showroom at 12 W. 32nd St. in New York.
It combines products from all ELK brands, but its primary focus is offerings from Dimond Home, GuildMaster and Sterling. The space also houses ELK Group’s New York City Design Studio for members of its design, graphics and merchandising teams.
“We continue to expand our ecosystem to offer a tailored brand interaction,” said Bradford Smith, CEO of ELK Group. “The New York City showroom allows interaction with our design team, connecting customers with not only the product but the minds behind the designs.”
The showroom will host a range of events throughout the year.