Pride Family Brands Names 2 Sales Executives

May 28, 2015  by in Executive Changes, Industry   

With the promotion Rehmert will oversee the company’s sales and marketing efforts.

“Since joining Pride Family Brands, Rory has worked to build an award-winning sales and marketing team designed to position our company into its current prominence within our industry,” said Steve Lowsky, president. “Rory has been a vital component in Pride’s growth. As he continues to lead our sales efforts as senior vice president, we look to grow and expand our brands’ positioning across all retail channels.”

Rehmert has more than 35 years of sales and marketing management experience in the casual furniture industry. He has held multiple leadership positions within the casual industry including chairman of the board of directors for the International Casual Furnishings Association.

“I am proud of the position Pride holds within the casual industry and the team of professionals in all areas of our company who have made this possible,” Rehmert said.

The company has also named Erwin Gremmer vice president of sales. Gremmer is responsible for business development for the company’s Castelle brand.

Gremmer has more than 31 years of sales and marketing experience. Prior to joining Pride Family Brands, he was president of Domus Ventures America. He has also held executive positions with other casual furniture suppliers in the U.S. and the Netherlands.

“We are very excited to welcome Erwin to Pride Family Brands,” Rehmert said. “He will be focused on the sales efforts for the Castelle brand including new business development especially within expanding retail markets. Erwin will work closely with our current and prospective retail partners and our network of independent sales reps.”