PureCare Names Director of East Coast Sales

December 30, 2014  by in Executive Changes, Industry   

An 18-year veteran of the bedding industry, Petrucci has worked for Serta out of New Jersey. He worked on key accounts in New York, New Jersey and Pennsylvania being promoted to Key Accounts Sales Manager, where he was put in charge of the largest retail key accounts. In this position Petrucci gained a depth of perspective and experience working with the full sales team, the office personnel, customer service and in the factory. In 2004 Petrucci joined Blue Bell of Connecticut (the King Koil licensee for the northeast), where he moved from key account territory representative to become the regional sales manager handling the biggest retail account on the East Coast, as well as handling the New York and New Jersey territory.

Petrucci was promoted to regional vice president of sales, where he managed a team of five sales representatives and handled their largest retailer in the northeast with more than 950 stores, as well as independent stores in New York and New Jersey.

“We at PureCare continue to experience unprecedented growth and expansion with new retail programs for our sleep essentials lines,” said Sean Bergman, chief marketing officer. “With so many retailers coming on board and current retailers expanding their product lines to make PureCare a key supplier, we need to expand our service capabilities with talented expert management and sales training executives and to effectively manage key accounts. So we are turning to Anthony for his depth and breadth of experience of key account management for the East Coast to further deepen our bench. He is a welcome new addition to our team.”