Daily News
From Home Furnishing Business
At Home Names Warren CMO
December 23,
2014 by in Executive Changes, Industry
Jennifer Warren has joined home décor retailer At Home as chief marketing officer.
Most recently, Warren was chief marketing officer for Radio Shack, where she was responsible for leading the marketing, consumer insights, private brand strategy, public relations and omni-channel teams.
“Jennifer’s retail experience coupled with her strong agency background will serve her well in her new role,” said Lee Bird, CEO of At Home, Plano, Texas. “We’re thrilled to have added an executive with her prowess to our growing team.”
Prior to Radio Shack, Warren’s experience includes developing strategy and building top-tier brands through multi-channel marketing solutions for Wal-Mart, Sam’s Club, Cost Plus World Market, Southwest Airlines, Marshall’s and TJ Maxx. Her storied agency background includes working for GSD&M, Razorfish and T3.
Warren has been the recipient of many advertising awards and honors including a National Advertising Federation Lifetime Hall of Achievement Award, Ad Age’s Woman to Watch Award and an Effie Award.
At Home owns and operates 81 stores in 21 states.