Tempur-Pedic to Provide U.S. Skiers, Snowboarders Sponsorship

December 4, 2014  by in Community / Charitable Support, Industry   

The partnership makes Tempur-Pedic (NYSE: TPX) the official sleep provider of the U.S. Ski Team, U.S. Freeskiing and U.S. Snowboarding.

"Extending our ground-breaking partnership with Tempur-Pedic which began in 2010 is a huge win for our athletes and the entire organization at USSA," said Michael Jaquet, chief marketing officer, USSA.

Tempur-Pedic will activate its partnership with the USSA with a Tempur-Pedic Sleep Center at the USSA's Center of Excellence in Park City, Utah, offering athletes a venue to rest and recover. Additionally, Tempur-Pedic will serve as an associate sponsor of the U.S. Freestyle Championships scheduled for March 27-29, 2015 in Steamboat Springs, Colo.

"To compete at a world-class level in skiing, freeskiing and snowboarding requires incredible athleticism and endless hours of training as well as quality rest and recovery," said Patrice Varni, senior vice president of brand marketing for Tempur-Pedic. "We look forward to delivering the best night's sleep for USSA athletes, just as we do for Tempur-Pedic owners around the world."