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From Home Furnishing Business

Williams-Sonoma Aims at Mexico

October 3, 2014  by in Furniture Retailing, Industry   

The multi-year agreement includes both store and e-commerce rights in Mexico for the following brands in the Williams-Sonoma Inc. portfolio: Williams-Sonoma, Williams-Sonoma Home, Pottery Barn, Pottery Barn Kids, PBteen and West Elm. The first stores are expected to open in 2015.

“We are pleased to announce another strategic global expansion opportunity with our new partner, Distribuidora Liverpool,” said Laura Alber, president and CEO of Williams-Sonoma Inc., San Francisco. “Distribuidora Liverpool’s market expertise and extensive supply chain will allow us to deliver the same high quality of service that we provide in the United States and around the world. We look forward to opening the doors of our first stores in Mexico.”

“We’re excited to help bring the brands, products and services of Williams-Sonoma, Inc. to Mexico,” said Graciano Guichard, Commercial Affairs Director of Distribuidora Liverpool, S.A. de C.V. “This partnership represents an important global step for both of our companies.”