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From Home Furnishing Business

Bastien Joins Mantua as VP Commercial Sales

Bedding industry veteran Charles Bastien has joined bed frame manufacturer Mantua as vice president of commercial sales.

Bastien will oversee all commercial sales operations for the Walton Hills, Ohio-based Mantua’s North America division, including the hospitality, government and heath care sectors.

With nearly 20 years of experience in top level executive roles, Bastien has experience in sales leadership, retailer relations, strategic marketing and management. Most recently, Bastien was director of hospitality sales at Simmons Bedding Company, where he developed major new accounts and improved margins within the company’s western zone. Prior to that, Bastien was senior director of international accounts at Philips.

“Charles has a great track record of working with his clients to develop new and exciting products and programs, and we know our partners will benefit greatly from his expertise. We are confident his tremendous amount of experience and talent will help us push our aggressive growth strategy even further,” said Mantua President David Jaffe. “Along with his passion for global distribution, new business and distributor development, sales organization leadership and marketing, he brings great insights to our senior management team.”

Bastien is a graduate of Centre College where he received his bachelor’s degree in business and history.

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