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From Home Furnishing Business

Hilco to Manage PoshBrands Sale

PoshBrands, owner of the online children's retail brand PoshTots, has retained Hilco Streambank to manage the sales of its assets.

The sale includes its portfolio of Internet trademarks, domain names and customer lists. Bids are due by July 21 at 5 p.m. Eastern time.

Founded in 2000, PoshBrands operates e-commerce sites through two primary domains — and The latter had sold high-end home furnishings.

The company also owns a number of other domain names, including and

"This sale represents a great opportunity to leverage a valuable business model and a successful brand with a great reputation in the children's furniture and decoration space," said Gabe Fried, Hilco Streambank CEO.

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