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From Home Furnishing Business

Morris to Open 5th Ashley Store in Cincinnati

Morris Furniture will open a new Ashley Furniture Homestore and Better Sleep Shop this Spring at the Northgate Mall in Cincinnati.

It's the fifth Ashley location Fairborn, Ohio-based Morris has opened in the Cincinnati and Northern Kentucky market since 2004.

“We are excited to bring another Ashley Furniture HomeStore and the Better Sleep Shop to our neighbors in this area,” said Morris President and CEO Larry Klaben. “As the fastest growing home furnishings retailer in Cincinnati and Northern Kentucky, we think this new location will be a big success as the Northgate Mall has seen tremendous growth over the last year with many new stores."

"Ashley Furniture HomeStore provides incredible value and selection to consumers," said COO George Hartley. "We are proud to be a part of this great company and bring this new location to Cincinnati. We feature the right style at the right price with next day delivery available on hundreds of  in-stock items."

“The Better Sleep Shop will feature the largest selection of Sealy, Tempur-Pedic and Stearns & Foster mattresses in the area," said Vice President of Merchandising Mike VanAutreve. "Expert mattress advisors will help shoppers select the right mattress to help them sleep better than ever. Morris is Ohio’s Number 1 Sealy furniture store and this clout allows us to bring our volume pricing to this new location.”

Ashley Furniture Homestores opened its 500th location in Longview, Texas. The retailer is an exclusive provider of furniture from Ashley Furniture Inds. 

“We understand that every customer who walks into our store does so by choice, which means that we must deliver outstanding quality and service to each and every one of them,” said Todd Wanek, president and CEO of Ashley and Ashley Furniture Homestores. “Our growth over the past 17 years is a testament to our relentless pursuit of cultivating those relationships.”



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