Daily News
From Home Furnishing Business
Furniture.com on the Move for Spring
April 21,
2014 by in Industry, Internet 
Using seasonality to showcase a wide range of product from its retail partners, Furniture.com makes it convenient and meaningful for shoppers to bring the spring indoors. Two of this month’s promotional events aim to deliver quality, stylish home furnishings with a host of lifestyle tips allowing every shopper the opportunity to make purchases that are uniquely their own.
The “April Showers” event highlights home entertaining, guiding shoppers to their personal spring style with an interactive quiz, as well as spring entertainment tips and tricks, pulled together by Furniture.com’s in-house team of marketers and designers. Later this month, the “Spring into Summer” event will highlight staff picks for Mother’s Day gifts and a variety of pieces in one of three beach-inspired summer styling themes.
Anchoring the Furniture.com experience are its signature services, offering custom solutions year-round: Customer Concierge, International Ordering, Customer Reviews, and Design Team. For large, special orders the online retail portal offers a complimentary Customer Concierge team, seven days a week to assist with international orders, trade programs, and home staging. Shoppers can also seek personal style consultation by emailing Furniture.com’s Design Team and subscribing to weekly posts through its blog, Pursuit of Home.
“We strive to pull together the best of our partner retailers’ merchandise, and present it with an engaging story and exceptional customer service,” said Bob Howland, general manager of Boston, Mass.-based Furniture.com. “Furniture.com offers style inspiration and solutions for the shopper--and another sales channel for retailers, introducing them to shoppers who may not yet be shopping their brands.”
Furniture.com is a furniture e-commerce site powered by Blueport Commerce, an omnichannel solution for the furniture industry. Retailers using Blueport include American Signature Furniture, Rooms To Go, Leon’s and The Brick.