Daily News
From Home Furnishing Business
Chappell Takes over Marketing for MMPI Casual Furniture
February 13,
2014 by in Executive Changes, Industry, Outdoor Furniture, Product
Julia Chappell has assumed marketing leadership duties for the Chicago Merchandise Mart's Casual Furniture and Accessories Market, premarket and day-to-day marketing duties for the industry's permanent showrooms.
Prior to her new appointment, Chappell has been managing director, marketing for the Design Center at the Merchandise Mart since October 2010. In her new position, she is responsible for developing and implementing strategic marketing, communications and event planning efforts for the residential home furnishings in an effort to drive traffic to the 1.5-million-square-foot showroom space.
Julia began her marketing and communications career in 1997 and has run marketing at The Washington Design Center. She moved to Chicago to assume her current role with MMPI after serving for two years as director of communications and public relations for Gensler in Washington, D.C. Previously, she spent three years as director of showrooms and key accounts for casual furnishings industry leader Brown Jordan.