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From Home Furnishing Business

Paul Comrie Acquires Majority Interest in Elements

The founder and CEO of Elements International Group has agreed to sell his majority interest.

Jack Wurster is selling his holding to Paul Comrie, a former execute with Canadian retailer The Brick

Comrie succeeds Wurster as CEO. The balances of the company's management remains in place.

Mike Wurster, Elements’ president, also increased his ownership through the transaction.

“This is great news for everyone involved," Mike Wurster said. "It is an exciting time as we come off of a great fourth quarter and continue to see amazing growth with our Vietnam mixed container program; which our customers tell us is filling an unmet need in the industry. With Paul’s strong retail experience and contacts in the business coupled with our team, fantastic new product introductions planned for the upcoming markets, and our very successful warehouse and container programs we are poised to help take our customers to the next level.”

Established in 2009, Elements International has grown into a wholesaler of promotional bedroom furniture by focusing on providing competitive prices, quality product, and exceptional customer service. 

"I’m thrilled to be part of this ownership group and get the opportunity to work with a team that is building one of the most admired brands in the industry," Comrie said. "We are coming off a record month in December and we believe we are doing a lot of things right.  Our exclusive products, dominant assortment, taste and style continue to resonate with consumers across all channels.  We want to build on this momentum at the Vegas show with our amazing brand new introductions and are confident we will accelerate that growth. Elements has a terrific sales and management team and our product development process, quality control, customer service and logistics capabilities have driven Elements growth and set us apart from the competition. We plan to support the continued growth in this dynamic business. It's exciting to be a part of a team that shares a similar passion for the furniture business and a similar passion for giving back to the community."         

Jack Wurster congratulated Comrie and thanked Elements' partners, teammates and customers for their support through the years.

"Special thanks to my wife Eva for all the sacrifices she has made," he said. "I look forward to watching Elements take it to the next level under Paul’s leadership." 

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