From Home Furnishing Business
Artisan House Turns 50
Metal sculpture vendor Artisan House will celebrate the company’s 50th anniversary with events throughout 2014.
"For the past five decades, Artisan House has defined and set the standard for metal sculptures in the home furnishings industry,” said John Shilling, president and CEO of Artisan House. “In 1964, Jerry Fels and Kurt Freiler, the founders of Artisan House, developed and launched a unique line of products. This company was a natural progression from the jewelry manufacturing company they had previously established. It was at that time, the two gentlemen decided to use the ‘nome de plume’ of C. Jeré to promote the cutting-edge design and execution of the brilliant new line.”
Today, the C. Jeré signature is recognized as an iconic symbol of Mid-Century Modern sculpture design and is sought after by many fine art collectors.
Artisan House reintroduced a collection of “C. Jeré Classics” in 2013, bringing back timeless designs from the early years. The resurgence of these select pieces makes them available for an entirely new generation, to enjoy for years to come.
“This will be our biggest and most exciting year ever, in terms of product releases,” said Sam Schwartz, vice president of sales and design. “Not only will we be adding more pieces to the ‘C. Jeré Classics’ series, but we are also introducing a healthy offering of our ‘Gallery Collection,” featuring original artwork crafted in our California studio.
“Artisan House is also expanding other collections this year, including additions to the ‘C. Jeré Exclusive’ series. In addition, the company will launch a new line of mirrors and accent furniture later this year.”
To celebrate its 50th anniversary in style, Artisan House will be hosting a 50th Birthday Party event in the company’s new High Point showroom this April in the IHFC Design Wing, space D246, as well as other events and customer appreciation promotions throughout the year.