Select Comfort Names CMO

January 7, 2014  by in Executive Changes, Furniture Retailing, Industry   

In his new role, Brown will lead the company in refinement and implementation of a marketing strategy and media formula to boost Select Comfort's growth potential.

"Kevin brings a history of proven leadership in consumer products, retail brand marketing and business development that fits well with our unique vertical business model and strong Sleep Number brand experience,” said Shelly Ibach, president and CEO. “We look forward to integrating Kevin’s consumer focused marketing expertise and strategic business orientation across our consumer touch-points—from digital to store experience.”

Most recently, Brown was group vice president and chief marketing officer for retailer Meijer. He previously held executive marketing positions with Sears Holding Corp., JoAnn Stores  and Accenture.