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Reverie Launches Online Dealer Portal

By Home Furnishings Business in Bedding on May 3, 2013

Adjustable bed, mattress and pillow vendor Reverie has launched a new online dealer portal designed to support its retailers and their retail sales associates.

The portal is a convenient and comprehensive one-stop resource on Silver Creek, N.Y.-based Reverie's product information to educate RSAs as well as provide ready-to-print marketing materials for easy in-store promotion.

Each Reverie dealer will have an assigned username and password information. Once logged-in, dealers can view a variety of Reverie brochures, marketing materials, product specification sheets, warranty and repair details as well as designated sales team contact information.  No longer will all information need to be funneled through one main point-of-contact, rather online access ensures valuable information is a keystroke away for all dealer employees.

€œIn the sales process, communication is paramount and that€™s why we want to make it even easier for our dealers and their entire team to access our product information. The ability to print a brochure on-the-spot for a customer or to easily find the answer to their questions is invaluable. It gives consumers confidence in the retailer and our product,€ said Reverie Vice President of Sales Raymond Totaro. €œOf course, it€™s also a win-win for us to provide marketing materials to our dealers. We know that if we offer well-produced content that€™s easily accessible it will result in higher attachment rates and increased sales overall.€
The dealer portal builds upon the recent re-launch of Reverie€™s Web site, which is designed around the tagline €œSleep Well Tonight. Live Better Tomorrow€ and features content about the benefits of healthy, restorative sleep.

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By Aggregated Content in Financial Reports on May 3, 2013 from Tempur-Pedic International Inc. reported its first-quarter 2013 net income fell to $12.5 million from $56.2 million in the prior-year period.

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By Aggregated Content in Financial Reports on May 3, 2013 from Furniture Brands International (NYSE: FBN) reported a first-quarter 2013 loss of $21.2 million, compared with a profit of $379,000 in the first quarter of 2012.

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Former Baton Rouge Furniture Retailer Pleads Guilty to Fraud

By Aggregated Content in Legal on May 2, 2013 from Former Baton Rouge, La., furniture retailer Ron Henderson has pleaded guilty to wire fraud and received probation.

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