From Home Furnishing Business
Theodore Alexander Partners with Jamie Drake
High-end furniture manufacturer Theodore Alexander is collaborating with New York-based designer Jamie Drake to launch a new line of distinctive home furnishings.
“Jamie Drake for Theodore Alexander” consists of about 50 imaginative bedroom and living room pieces that will be made by Theodore Alexander’s craftspeople. The collection will debut during the April 2014 High Point Market in Theodore Alexander’s showroom.
Designer of some of the country’s most captivating spaces, Drake, principal of Drake Design Associates, believes the best décor expresses personality and place. Known for his color sense, his eye for the unique and telling detail, Drake creates inviting, delightful, and livable environments. His roster of clients includes Madonna and New York City Mayor Michael Bloomberg. As a true tastemaker, Drake has been recognized with many of the industry’s highest honors, including induction into the ASID College of Fellows, Interior Design Magazine’s Interior Design Hall of Fame, the IFDA New York Circle of Excellence for Interior Design, and the Andrew Martin International Interior Designer of the Year.
“Theodore Alexander is elated to work with someone as discerning and respected as Jamie Drake, and whose work is so globally relevant,” said Russell Towner, company president.
Drake’s expertise with textiles, patterns, colors, and textures is evident, as Towner describes the collection as “fabric-centric”. “With Jamie’s masterful use of color, this collection embodies modern elements true to his core design sensibilities which are relevant to designers and consumers today,” Towner said.
Theodore Alexander is drawing upon Drake’s high-spirited design direction with a contemporary use of color.
“From the moment I first walked into Theodore Alexander’s showroom I felt at home,” Drake said. “The superb quality and ravishing finishes are unparalleled. I’m excited to work with a company with such diverse capabilities who can realize whatever I dream!”
An eclectic juxtaposition of materials are featured, including rich mahogany, leather, hammered brass, mother of pearl, stone, and cerused finishes, providing a fresh and alluring take on contemporary style. Signature pieces include an upholstered headboard banded in mother of pearl and sleek, fully upholstered chairs and sofas.
“Jamie Drake for Theodore Alexander” will debut with a 2,000 square-foot showroom presentation designed exclusively by Drake. The collection will be available worldwide through Theodore Alexander’s finest retailers, designers, and trade showrooms.