From Home Furnishing Business
IIDA Names NeoCon East Booth Winners
Honoring originality of design, visual impact, effective use of materials and the outstanding use of space, color, texture, lighting and graphics in booths at NeoCon East 2013, the competition encourages exhibitors to use their best design skills to enhance the NeoCon East experience.
Large Booth honors for this year’s competition went to Bentley; Small Booth honors to METAL.
“IIDA offers its congratulations to the participants of this year’s NeoCon East Booth Design Award Competition who worked so assiduously to tell the stories of their brands through effective booth design,” said Cheryl Durst, IIDA executive vice president and CEO. “We are proud to recognize Bentley, METAL and all of the participants for their efforts to elevate the NeoCon East experience for attendees, and for their robust design solutions.”
The judging panel for the 2013 NeoCon East Booth Design Award Competition consisted of Alison Graham, IIDA (Gensler), Alison Kennedy, IIDA (Booz Allen Hamilton), and Nancy Wightman, IIDA (HDR Architects).