From Home Furnishing Business
Crystorama Lighting Releases 2016 Lighting Catalog Highlighting Eight New Collections
Crystorama Lighting, a leading source of chandeliers and other decorative lighting, has created a new 32-page print and digital catalog that showcases eight major new collections and fresh style directions recently added to the company's fast-growing decorative lighting line.
Organized by collection with the theme of "Modern Radiance," the new Crystorama Lighting catalog includes complete details on product features, construction and dimensions, as well as finish and fixture options. Highlighted designs include the Cedar, Coco, Luna and Perla Collections from the Crystorama Lighting line and recent additions to the popular Libby Langdon LIghting for Crystorama line — the Graham, Jennings and Sylvan Collections.
The catalog features stunning photography of Crystorama's latest lighting designs. Close-up shots provide views of individual product details, while fully accessorized room scenes show how the company's stylish products add zest to a wide range of today's living settings. Highlighted quotes from Crystorama designers and leading design bloggers provide additional insights into design inspirations and key product features.
"Our new catalog provides a highly effective tool for retailers, designers, sales representatives and sales associates," said Brad Kleinberg, President of Crystorama Lighting. "It provides an easy-to-use overview of all of our latest designs in a format that is designed to excite and inspire."
The new catalog will be released to retailers for the first time at this month's Lightovation market in Dallas, June 22 to 25. It will also be available at www.crystorama.com, along with the company's comprehensive, full-line catalogBrooklyn 1958 and the 2015 catalog BKN2.
"Crystorama Lighting's new catalog is one in a series of ongoing initiatives designed to build awareness of the company's product line and brand," said Nancy Lonoff, Marketing Director. "We communicate our brand message to customers through all channels, including consumer print advertising in leading home magazines, targeted email marketing, a robust website and a very active social media presence. Our outreach efforts all revolve around the theme of 'Inspired Design,' which is our company's passion and mission."