Daily News
From Home Furnishing Business
Design Lab Set for Miami
May 27,
2015 by in Designer Weekly
The Wynwood Design Lab, a new shopping concept for buyers of art and home furnishings, is opening its doors to members and partners in Miami in November.
Located in the Seminole building in the Wynwood Arts District of Miami, the design lab will offer a curated collection of original art, unique high-end furnishings, accessories and more.
“The Wynwood Design Lab is not a retail store nor is it intended to be a design center,” said Christi Tasker, co-owner of the Wynwood Design Lab. “Rather, it is a living laboratory where a constantly transitioning duo of landscape architects and renowned interior designers will collaborate to give key luxury buyers and specifiers the best that the world of home furnishings and building materials has to offer, and to see it in real lifestyle applications. The Lab will also provide our vendor-partners an opportunity to grow their brands through hosted events during high profile Miami Art District and Miami Design District events during the year. Manufacturer representatives will also be able to meet with their clients to show products suitable for the luxury consumer beyond traditional means.”
The products will be featured together in a 2,500 square-foot interior lifestyle setting. In addition, Wynnwood Design Lab will offer a 2,700 square-foot outdoor garden, a 1,600 square-foot gallery and a 500 square-foot live art demonstration area. The art demonstration is the only space that can be seen from the street level and remains behind a secure gate. All other spaces require a duplicate point of security for members-only access.
The lab will offer a VIP experience for key hospitality purchasers, high-end retail buyers, upscale interior designers with their celebrity clients, and provide a space in Wynwood for high-end luxury brands to host events. The lab will also provide insight for home and lifestyle publication editors regarding upcoming design and style trends within the luxury market.
Miami’s Wynwood Arts District was selected for the first Lab location because “it is one of the most dynamic and leading art districts in the world and renowned for its modernism and style,” Tasker said. “It is home to hundreds of internationally known artists and draws celebrities, art collectors and other upscale visitors from around the world during events like Art Basel and Art Wynwood events, among others. International pop artist Romero Britto’s studio is next door to the Wynwood Design Lab and major luxury brands are calling to host events in the lab.”
The Wynwood Design Lab has already partnered with several interior designers including Erinn Valencich and landscape architect David Font.