From Home Furnishing Business
Grandin Road Partners with HGTV David Bromstad
David Bromstad Home collection will highlight Bromstad’s signature style with heritage designs reimagined in metallic fabrics, golds and splashed with color for a modern feel.
The West Chester, Ohio, retailer will unveil the collection this month.
"The beauty of David Bromstad by Grandin Road is that it's super sophisticated and goes with everything," Bromstad said. "It's vintage; it's eclectic; it's gorgeous—and you're going to love it."
Grandin Road's product development team worked closely with Bromstad to develop a collection that is uniquely his.
"David's all about color—and so are we," says Carol Liguori, vice president of merchandising at Grandin Road. "His designs are vibrant, unexpected and infused with humor. And that totally gels with our vision here at Grandin Road. We couldn't be more pleased to add his classic-with-a-twist style to ours."
Building the collection from the ground up, Bromstad and Grandin Road set out to create an eclectic line of beautiful and fashion-forward home décor and furnishings that mix function with a passion for design. This passion can be seen instantly with the textures, colors and unique aesthetics that bond this great design partnership.
"Look at the catalog,” Bromstad said. “Go to Grandinroad.com, and you'll be impressed. Everything is really reasonable. And that's what I love about Grandin Road. Nothing is expensive; it's all affordable, delicious, chic and wonderful — just like me."