Daily News
From Home Furnishing Business
Capel Has Virtual Tour of High Point Showroom
December 4,
2014 by in Carpets / Rugs, Product 
Capel Rugs has teamed up with Google Business View to create a virtual tour of its High Point, N.C., showroom.
During the Oct. 18-23 High Point Furniture Market, Capel executives worked with Google professionals to capture premium-quality, panoramic images of the company's showroom. The results are true-to-life, 360-degree views of Troy, N.C.-based Capel's latest designer styles that, when viewed online through Google Street View technology, deliver an immersive, interactive tour of the showroom with intuitive navigation.
"Our virtual tour gives customers who didn't come to market an easy opportunity to see what they missed," says Cameron Capel, vice president of national accounts for Capel Rugs. "And those who did attend can use this technology to review what they saw and loved during their visit. This innovative tool provides buyers with the ability to tour our showroom and view our products at their own convenience on any Web-enabled computer or mobile device, from any location and at any time."
At the October market, Capel Rugs' introductions included several new additions to the Williamsburg "trend meets tradition" line and Biltmore line of licensed rug designs. In addition, the company launched a variety of new creative Capel-branded designs emphasizing the themes of Color Burst and Texture Riot.
The virtual tour of Capel's High Point showroom, located in Space 122 of historic Market Square, is linked directly from CapelRugs.com and can be found using Google Search, Google Maps and Google+. In the coming months, Capel plans to expand its virtual tour offerings to include other company showrooms, and it will continue to update content on a regular basis.
The company debuted the virtual showroom technology in July at the summer edition of Atlanta's International Gift & Home Furnishings Market.