Daily News
From Home Furnishing Business
Las Vegas Accelerates C5 Launch
October 30,
2014 by in Las Vegas, Market 
Las Vegas Furniture Market reported that high occupancy levels on existing better home décor floors, increased interest from vendors and overall leasing momentum will accelerate the planned launch of C5, a new floor for high-end home décor, home textiles, and accessories.
Originally planned for Summer 2015 as part of the third, and final, phase of Las Vegas Market’s three-year strategic growth plan, C5 will premiere at the Jan. 18-25 winter show as hybrid of permanent showrooms and temporary exhibits.
“Las Vegas Market’s continued leasing momentum will allow us to introduce C5 six months earlier than originally scheduled,” said Dorothy Belshaw, president Gift+Home Decor, International Market Centers. “Ultimately, C5 will feature an additional 30 new home textiles and home décor showrooms for Winter 2015, with over 60 more permanent showrooms to be added for Summer 2015, which significantly reinforces Las Vegas Market’s position as the leading furniture, home decor and gift destination in the western United States.”
For the Winter 2015 debut, C5 will feature a hybrid presentation of boutique showrooms featuring innovative, design-driven and artisanal home textiles and accessories resources, alongside home-focused temporary exhibits in five categories. The home fashions product mix on C5 will include top of bed and coordinating bedroom ensembles, portable lighting, wall art, decorative accessories, floor coverings, accent furniture, decorative pillows and other accessories.
The C5 launch will be anchored by vendors transitioning from temporary exhibition spaces into permanent showrooms, as well as newcomers to Las Vegas Market. Boutique resources confirming their intent to participate to date include: Amity Home; Festoni; Gold Leaf Design Group; Mitchell Black; Oliver Gal; Phylum; Pillow Bar; Ro Sham Beaux; Softline; Tommy Mitchell; and Watson & Co. In total, some 25 new showrooms are expected to debut in 40,000 square feet.
Four categories of home-focused temporary exhibits--Gallery, Home, Style and Textiles--will remain on C5 for the winter 2015 market, before relocating in Summer 2015 to the Pavilions, existing permanent tent structures on the Las Vegas Market campus. The C5 temporary exhibitors will include 425 South, Arther Galerias, Cotton Belle, Cozy Nomad Designs, Downright, Fabulous Furs, Forty West Designs, Greenington Inc., Heather Ann Creations, Irons and Thread, Karma Living, Lands Downunder, Light In Art, Loom and Mill, Northwood Collection, Torre & Tagus, Urban Trends, Vahallan Papers Inc., Vertuu and Woven Workz.
The redesigned C5 moves Las Vegas Market substantially closer to the completion of its three-year strategic growth plan, a phased realignment of showroom spaces designed to create an unparalleled presentation of furniture, gift and home décor in the western United States. The final phase of this planned evolution, which will take place at the Summer Market in July 2015, will create a comprehensive, multi-dimensional buying platform designed to appeal to today’s cross-category buyers and suppliers. The final phase will include the launch of a new permanent showroom floor for gourmet housewares, tabletop and gift suppliers on floor C11, and the relocation of temporary exhibits from C5 and C11 floors to the Pavilions, a dedicated, free-standing venue on the Market campus.
Since embarking on the three-phase growth plan in 2013, Las Vegas Market has experienced increases in the furniture, home décor and gift product categories, adding more than 850,000 square feet of new and expanded showrooms and more than 1,200 new lines.