Reverie Leases Permanent High Point Showroom

October 10, 2014  by in High Point, Market   

The company, which has been exhibiting at High Point in temporary space since 2012, says that the 2,000-square-foot-space at D1110 in the International Home Furnishings Center is large enough to accommodate its growing product line. 

Designed with the Reverie tagline in mind – “Sleep Well Tonight. Live Better Tomorrow™,” the new showroom will have a similar look and feel to the company’s space in Las Vegas and will feature multiple merchandising room vignettes which can be replicated on a retailer’s showroom floor. Imagery featured will focus on the healthy restorative sleep for which Reverie is known, the company’s forward-thinking innovation that creates a friendly environment for both relaxing and working from bed, and highlight its official sleep and recovery sponsorship of the National Pro Grid League’s (NPGL) New York Rhinos and other outlets which emphasizes the value of sleep as part of a rounded exercise program and healthy lifestyle.

“As our footprint continues to grow within the sleep products industry we are seeing more and more interest from current and potential customers in the southeastern part of the country – many of which do mot make it to the Las Vegas show," said Martin Rawls-Meehan, president and CEO. "By putting down permanent roots at High Point Market, these retailers have the opportunity to experience our innovative products first hand.”