Daily News
From Home Furnishing Business
Stein World Moves into Motion
October 10,
2014 by in High Point, Market, Motion Upholstery, Product
Its collection of contemporary motion styles debuts in IHFC-M537 under the brand name Boulevard S. The inaugural introduction of leather and fabric sofas, loveseats, recliners and theater seating reflect decades of combined category knowledge, and includes unique features such as motion styles on stationary platforms.
“We realized the breadth of motion experience amongst our senior management team and knew we would be remiss not to act on it,” said Vice President of Merchandising and Marketing Donnie Lesley. “We have partnered with a major motion manufacturer and are excited to bring style and comfort to North America with our own line of premium leather and fabric motion furnishings.”
Headquartered in Memphis Tenn., Stein World operates a 350,000-square-foot, state-of-the-art distribution center and ships its products to dealers across the United States and Canada.