Daily News

From Home Furnishing Business

Capel Offers Virtual Showroom Tour

August 25, 2014  by in Carpets / Rugs, Product   

During Atlanta's July 8-15 International Gift & Home Furnishings Market, Capel Rugs executives worked with Google professionals to capture premium-quality, panoramic images of the company's 9,000-square-foot Atlanta space. The results are true-to-life views of Capel's latest designer styles, rug displays and signage.

"Our virtual tour serves as a way to show customers who didn't come to market what they missed," said Cameron Capel, vice president of national accounts for Capel Rugs, Troy, N.C. "And for those who did attend, it's a great reminder of what they saw and loved during their visit. This technology provides buyers with the opportunity to walk through our showroom and view our products at their convenience--from any location and at any time."

The virtual tour of Capel's Atlanta showroom, located on the sixth floor of Atlanta's AmericasMart, space 6F2, is linked directly from CapelRugs.com and can be found using Google Search, Google Maps and Google+. Capel plans to expand its virtual tour offerings to include other company showrooms in the coming months and will update the content on a regular basis.

"Capel is committed to providing retailers, consumers and designers with all the tools they need to easily explore the company's ever-evolving line of stylish area rugs--the most comprehensive in the industry," Capel said. "This year's enhancements include the release of the dynamic 2014 Capel Catalog, ongoing additions to CapelRugs.com and the new Google-based virtual showroom tour."

Google Business View uses Google Street View technology to create an immersive, interactive experience with 360-degree views and intuitive navigation. The technology works on any Web-enabled computer or mobile device.