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From Home Furnishing Business

Robinson Joins ISPA Publications Team

Betsi Robinson has joined the International Sleep Products Association as associate editor, a new position, for its two publications, BedTimes and Sleep Savvy.

Robinson is responsible for editing and writing articles, coordinating production with editors and the design staff, and contributing to the editorial direction of both publications, their websites and other digital media vehicles.

Robinson has worked for BedTimes and Sleep Savvy as a copy editor and in other freelance roles since 2011. Before joining ISPA, she was director of communications for the University of North Carolina at Greensboro. Prior to that, she spent more than 15 years with the Greensboro News & Record in a number of roles, including community news editor, enterprise editor, assignment editor, columnist, editorial page writer and High Point bureau chief.

Her background also includes reporting and editing stints with the Winston-Salem Journal and the Henderson Daily Dispatch. Robinson is a two-time winner of the Carl K. Bell Editing Award, North Carolina’s top editing honor given by the N.C. Associated Press.

“We are pleased to have Betsi join our publications team,” said Mary Helen Uusimaki, ISPA vice president of marketing and communications. “Betsi’s proven journalistic excellence will strengthen and expand our already energetic and ambitious magazine staff. We are delighted that she has joined the ISPA team."



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