Daily News Archive
Brought to you by Home Furnishings Business
Horich Parks Lebow Names New President
April 1,
2010 by in UnCategorized 
By Home Furnishings Business in Advertising on April 2, 2010
Brad Lebow has been named president of Horich Parks Lebow, a marketing and advertising agency working within the furniture industy.
Lebow was previously the chief operating officer for the company.
Brads been with us for over a decade, said Charlie Horich, CEO and long-time president. Hes been my right hand for many years ¦ I felt it was time to both acknowledge the way his role in the agency has grown, and to choose a president that our clients already know and trust, and in whom they have complete confidence.
Sharing executive duties with Lebow will allow Horich to spend more time with his existing clients, cultivate new business and, along with Lebow, develop a growth plan for the next ten years; a plan that both Horich and Lebow promise will keep client interests front and center.
The client service culture that drives this agency is Charlies legacy," Lebow said. "Job one for me is making sure we never lose sight of that. As HPL grows and evolves, Im confident well bring even more to our retail partnershipsexpanded production facilities, a broader range of creative services, including the integration of new mediabut always with the idea of improving results and strengthening our client relationships.
Chip Hector has assumed the role and title of chief operating officer for the agency. Horich, Lebow and Hector, along with Jon Parks, executive vice president, have managed the agency through 10 years of growth.
The industry is emerging from a challenging period, Lebow said. But weve been working hard, as our clients have, to create opportunities for growth even in this difficult environment. The fact that weve succeeded bodes really well for the future.