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Star International to Unveil Gallery Program
October 8,
2008 by in UnCategorized
By Home Furnishings Business in Case Goods on October 2008
Rancho Santa Margarita, Ca., will unveil its Star Studio concept at the upcoming Fall 2008 High Point Market with an entire section of
its 10,000-square-foot showroom dedicated to showcasing an in-store gallery. Star International will exhibit in IHFC-D540 during the market, Oct. 20-26.
The Star Studio will consist of several of the company’s top selling items, proven winners, and value-driven cutting-edge designs in a staged environment.
“The Star International brand is as solid as it gets, and we have created a business model that is exemplified by our vast product assortment readily available on both coasts,” said Anders Johnson, president. “After seeing the success of some initial Studio launches, it only seemed natural to roll this program out nationwide. We are excited to introduce the Star Studio to our retailers and get their reaction.”
Star International has imported contemporary bedroom, dining, occasional and office furniture for the residential and hospitality markets for more than 30 years, building share at mid-high end prices through a focus on styling, service and ready-to-ship inventory.
The company occupies permanent showrooms in High Point and Las Vegas, and offers extensive Quick Ship programs from East and West Coast warehouses, as well as direct containers.